West Marine is awarding a $500 “waterlife makeover” to the best dad story/pic. See here for details. Come on, your dad or a dad you know could really use it, right?
Contest Dates: May 15 – June 15, 2014. The winner will be announced the week after Father’s Day.
Entry Process: Photos should be posted on Instagram, tagged to WestMarineInc and include the hashtags #westmarine #deckoutdad. Captions should include info on why the dad is deserving and/or needing a makeover.
Judging Criteria: Photos can be funny or sentimental, and preference will be given to those taken on or near the water. They could be on a boat, walking along the beach or at a waterside restaurant. Or, even at West Marine!
Winner Notification: The winning entry will be asked to visit a West Marine to pick up their $500 gift card and must agree to a brief photo shoot that shows them shopping. (What he buys is up to him.) He must also agree to use of the photos (before and after) for West Marine promotional purposes.